Free Webinar: Pulling Back the Curtain: The Strategy, Tactics and Tools of Canada's Fossil Fuel Greenwashing

April 18 | 12:00 - 1:15 pm ET

Key narratives and lobbying by Canada's oil and gas industry are weakening climate policy and jeopardizing Canada's ability to meet net zero targets by 2050. While corporations position themselves as climate allies, research shows Canada’s six largest companies also work to actively oppose climate policy, advocate against regulation to reduce emissions, and push for oil and gas expansion.

On April 18, Re.Climate’s expert panel will pull back the curtain and examine the strategies, tactics and tools of greenwashing Canada's fossil fuel corporations. Join them for an information-packed webinar featuring findings from a recent report followed by a panel discussion with leading climate disinformation researchers. Featuring:

Chris Russill, Re.Climate/Carleton University
Cara Pike, Re.Climate/Climate Access
Melissa Aronczyk, Rutgers University
Kendra Haven, InfluenceMap
Sofia Basheer, InfluenceMap

Register here.


New Report: Canadian Oil and Gas Industry and Climate Policy

Last month, InfluenceMap released The Canadian Oil and Gas Industry and Climate Policy; a report that analyzes the climate-related policy messaging and engagement of the Canadian oil and gas industry.

Report Highlights:

• The report analyzes the climate policy engagement of the six largest oil and gas companies headquartered in Canada and the sector’s primary industry group, the Canadian Association of Petroleum Producers (CAPP).
• CAPP — that represents upstream oil and gas companies — appears to be the most active and oppositional to climate policy progress.
• As a whole, the sector has consistently supported the expansion of the fossil fuel industry, including advocacy for new oil and gas projects.
• At the same time, the sector does not appear supportive of stringent emissions reduction regulations.
• The report also highlights the emerging role of the Pathways Alliance and its ‘Oil Sands Pathways to Net Zero’ initiative.
• The analysis identifies key narratives and strategies advanced by the Canadian oil and gas sector to advocate for fossil fuel buildout.

Read the report here.

Founded on the eve of the Paris Agreement, InfluenceMap is a global think tank working on the cutting edge of climate and sustainability issues. InfluenceMap’s mission is to facilitate ambitious action by corporations and governments globally to address the climate and biodiversity crises. The LobbyMap database contains evidence of climate policy engagement by over 400 companies and 150 industry associations globally, equipping campaigns, investors, the corporate sector, and the media with critical information on corporate influence since 2015.


​Meet the Speakers

Cara Pike | Re.Climate/Climate Access

Cara Pike, Re.Climate Executive Director, is recognized globally as a pioneer in climate change communications and engagement. She is the founder and part-time executive director of Climate Access, a US-based nonprofit focused on building political and public support for climate solutions through its learning network for nonprofit and government leaders, pilot projects that test new engagement approaches, and communication research and strategy consulting services.

Chris Russill | Re.Climate/Carleton University
Chris Russill is an Associate Professor in the School of Journalism and Communication and Academic Director at Re.Climate. His current work focuses on problems of disinformation and denial in their relevance to climate action. Chris is editor of Critical Approaches to Climate Change and Civic Action with Anabela Carvalho and Julie Doylea collection exploring conceptual invention in public forms of climate action.

Melissa Aronczyk | Rutgers University

Melissa Aronczyk is an Associate Professor of Media Studies in the School of Communication & Information at Rutgers University. She is the co-author, with Maria Espinoza, of A Strategic Nature: Public Relations and the Politics of Environmentalism; and chairs the Greenwashing Working Group for the Climate Social Science Network. Her research has been profiled on the BBC and in the Nation;Grist; Foreign Policy; the Washington Post; and other national and international outlets.

Sofia Basheer | InfluenceMap

Sofia is an Analyst  assessing the policy advocacy led by oil and gas companies and industry associations in Canada and US. She holds a Master’s in International History from Columbia University and London School of Economics, and a Master’s in Development Studies from the Indian Institute of Technology Madras.

Kendra Haven | InfluenceMap

Kendra is InfluenceMap’s US & Canada Program Manager, leading research on corporate and trade association influence over climate policy. She has a master’s in Sustainable Development from University College London.